The Liquidity House
visual identity
Everything you need to represent Liquidity House consistently: logos, our core color palette, and typography. Use these assets when referencing Liquidity House in partner, press, or product material.
01 · Logo
Logo
Primary · on light
Reversed · on darkMaintain clear space around the wordmark equal to the height of the mark. Never stretch, recolor, or add effects to the logo.
02 · Color
Color palette
#0D1626
Midnight--color-midnightInk, dark sections
#FFFFFF
Paper--color-paperBackgrounds
#F6F7F9
Surface--color-surfacePage background
#FBFCFD
Card--color-cardRaised card surface
#26324C
Slate--color-slateDeep slate blue
#DCE7E1
Mist--color-mistPale sage surface
#2D3F8F
Indigo--color-indigoRoyal indigo
#2F5A80
Steel--color-steelPrimary accent
#3A6B82
Ocean--color-oceanOcean teal-blue
#6FF0AC
Mint--color-mintBright highlight
#57B890
Emerald--color-emeraldEmerald green
#4F9C8A
Teal--color-tealMuted teal
03 · Type
Typography
Display / BodyInstrument SansRegular 400 · Medium 500 · Semibold 600 · Bold 700
Bankroll Liquidity for Online Gaming
Mono / LabelsIBM Plex MonoRegular 400 · Medium 500
THE BANKROLL FACILITY
04 · Buttons
Buttons
Primary action
PrimaryMint, hover Emerald
Secondary action
SecondaryPaper, Midnight hairline
On dark
On darkMint, hover Emerald
Mint is the only fill used for a primary action, and it always carries Midnight text. The greens are too light to hold white text, so they pair with ink instead. Steel stays with labels, eyebrows, and icons, so a single page never shows the same action in two different fills.